THE ASSURE MODEL Assure model is a procedural guide for planning and conducting instruction that incorporates media and technology. All effective instruction require careful planning Gagne (1985), his research revealed that well-designed lessons start with the student interest The ASSURE model focuses on planning surrounding the actual classroom use of media and technology ASSURE model meant for the individual instruction to use when planning classroom use of media and technology 1. ANALYZE LEARNERS If instructional media and technology are to be used effectively, there must be a match between the characteristics of the learner and the content. Several factors, however are critical for making good methods and media decision: a. General characteristics b. Specific country competencies c. Learning styles a. General Characteristics Include broad identifying description, such as age, grade level, job or position, and cultural or socioeconomics factors. ...